Gaya APA

Zeithaml, Valarie A., Bitner, Mary Jo, Grenler, Dwayne D.. (2013). Service marketing: integrating customer focus across the firm (6th, Ed.). Singapore: McGraw-Hill.

Gaya Chicago

Zeithaml, Valarie A., Bitner, Mary Jo, Grenler, Dwayne D.. Service marketing: integrating customer focus across the firm. 6th, Ed. Singapore: McGraw-Hill, 2013. Text.

Gaya MLA

Zeithaml, Valarie A., Bitner, Mary Jo, Grenler, Dwayne D.. Service marketing: integrating customer focus across the firm. 6th, Ed. Singapore: McGraw-Hill, 2013. Text.

Gaya Turabian

Zeithaml, Valarie A., Bitner, Mary Jo, Grenler, Dwayne D.. Service marketing: integrating customer focus across the firm. 6th, Ed. Singapore: McGraw-Hill, 2013. Print.