Gaya APA

Belch, George E, Michael A. Belch. (2001). Advertising and Promotion : An Integrated Marketing Communications Perspective (5th. Ed). New York: McGraw-Hill.

Gaya Chicago

Belch, George E, Michael A. Belch. Advertising and Promotion : An Integrated Marketing Communications Perspective. 5th. Ed New York: McGraw-Hill, 2001. Text.

Gaya MLA

Belch, George E, Michael A. Belch. Advertising and Promotion : An Integrated Marketing Communications Perspective. 5th. Ed New York: McGraw-Hill, 2001. Text.

Gaya Turabian

Belch, George E, Michael A. Belch. Advertising and Promotion : An Integrated Marketing Communications Perspective. 5th. Ed New York: McGraw-Hill, 2001. Print.