Gaya APA

Kotler, Philip, Bob Sabran [penerjemah], Armstrong,Gery. (2008). [Principles of marketing.Bahasa Indonesia] Prinsip-prinsip pemasaran Jilid II (12th.Ed.). Jakarta: Erlangga.

Gaya Chicago

Kotler, Philip, Bob Sabran [penerjemah], Armstrong,Gery. [Principles of marketing.Bahasa Indonesia] Prinsip-prinsip pemasaran Jilid II. 12th.Ed. Jakarta: Erlangga, 2008. Text.

Gaya MLA

Kotler, Philip, Bob Sabran [penerjemah], Armstrong,Gery. [Principles of marketing.Bahasa Indonesia] Prinsip-prinsip pemasaran Jilid II. 12th.Ed. Jakarta: Erlangga, 2008. Text.

Gaya Turabian

Kotler, Philip, Bob Sabran [penerjemah], Armstrong,Gery. [Principles of marketing.Bahasa Indonesia] Prinsip-prinsip pemasaran Jilid II. 12th.Ed. Jakarta: Erlangga, 2008. Print.