Gaya APA
Zeithaml, V, A. et al (2013).
Service marketing: integrating customer focus across the firm (6th, Ed.).
Singapore:
McGraw-Hill.
Gaya MLA
Zeithaml, Valarie, A.. et al.
"Service marketing: integrating customer focus across the firm".
6th, Ed.
Singapore:
McGraw-Hill,
2013.
Text.