Gaya APA

McCarthy, E.Jerome, Perreault, William D. (1990). Basic Marketing : A managerial approach (10th. Ed). Tokyo: Irwin.

Gaya Chicago

McCarthy, E.Jerome, Perreault, William D. Basic Marketing : A managerial approach. 10th. Ed Tokyo: Irwin, 1990. Text.

Gaya MLA

McCarthy, E.Jerome, Perreault, William D. Basic Marketing : A managerial approach. 10th. Ed Tokyo: Irwin, 1990. Text.

Gaya Turabian

McCarthy, E.Jerome, Perreault, William D. Basic Marketing : A managerial approach. 10th. Ed Tokyo: Irwin, 1990. Print.